Fast Moving Consumer Goods (FMCG)

Fast Moving Consumer Goods (FMCG) are products that are sold quickly and at relatively low cost. These types of products include food, beverages, toiletries, over-the-counter drugs, cleaning products, and other consumables.  

They are sold in supermarkets, hypermarkets, and other retail outlets. FMCG products have a short shelf life, typically between one and three years.